Using Design Thinking empowers all employees - in particular those not in traditionally creative roles - to use design strategies to find better solutions. Embedding creative thinking and the confidence to try out new ideas enables your employees to transform how your company develops products and services.
Design Thinking boosts creativity through a human centered approach. Central to this is user observation and research. Ideas are then generated and selected as a team (but not a committee!) and rapidly tested and iterated through prototyping.
We can help you implement design thinking in three ways: Coaching Design Thinking projects, running Workshops and (through our partner Brainbirds) providing training for your staff.